'How Great Companies Deliver Both Purpose and Profit'
Purpose is one of the corporate buzzwords of 2020, with the politicians, the public, and even investors themselves calling on businesses to serve wider society. But it seems unrealistic to think about purpose in a pandemic when companies are strapped for cash, and companies also have a responsibility to their shareholders. Is there a trade-off between purpose and profit, or is it possible for companies to achieve both?
This talk will critically examine the case for purposeful business, using rigorous evidence and real-life examples to show what works – and, importantly, what doesn’t. It will discuss practical ways for businesses of all sizes to put purpose into practice, and how investors and citizens can play their part. Professor Alex Edmans will draw on his new book, “Grow the Pie: How Great Companies Deliver Both Purpose and Profit”, which was named to the Financial Times Business Books of the Year for 2020.
There is no paper for this seminar, instead you can find Prof. Edmans’ book here.
This seminar will take place online. Click on "Register now" to sign up for online attendance and receive the Zoom link. NOTE: SEMINAR IN THE PAST. REGISTRATION CLOSED]
Alex Edmans is a Professor of Finance at London Business School and Academic Director of the Centre for Corporate Governance. He also serves as Managing Editor of the Review of Finance and Associate Editor of the Journal of Financial Economics. He has spoken at the World Economic Forum in Davos, testified in the UK Parliament, and given the TED talk “What to Trust in a Post-Truth World” and the TEDx talk “The Social Responsibility of Business” with a combined 2 million views.
The Amsterdam Center for Law and Economics (ACLE) is a joint initiative of the Faculty of Economics and Business and the Faculty of Law at the University of Amsterdam. The objective of the ACLE is to promote high-quality interdisciplinary research at the intersection between law and economics. The Amsterdam Business School (ABS) Finance Group at the University of Amsterdam is an internationally recognized research group with a strong focus on high-quality academic research and education.